Sultan Takes Bumper Opening – New Records Likely
Wednesday 06 July 2016 11.00 IST
Box Office India Trade Network
Sultan has taken a bumper opening af around 70% on average and this looked on the cards due to the mega advance. The opening is fantastic all over with North, Rajasthan and CI leading. The collections at most places are historic while in UP they are just out of this world with many places in the state going over capacity.
The key is that traditionally weak pockets for Salman Khan like West Bengal and Mysore have opened to a huge response and even these circuits could set records on day one. Tamil Nadu / Kerala could have better but a small circuit like this hardly makes a difference.
It will be surprising if the film does not take the highest opening day ever and crosses the 40 crore nett mark for the first time. The way the film is opened even a crazy 45 crore nett total or higher cannot be written off but will depend how the day plays out and with so many screenings there are always odd show timings in the afternoon and late afternoon which record lower occupancy.
Sultan has given a breather to the industry which has not really seen a film in a long time interest the audience to bring them in initially. It shows the audience is still there but as long as the film looks a proper Hindi film in the commercial format and not poor copies of films from US, Europe and the Far East or films with story telling styles which are alien to majority of the Indian audience.
Tags: Ali Abbas Zafar Anushka Sharma Boxoffice HAHK Salman Khan Sultan
Sultan will be the Highest Grosser of All Time & a second feat for Salman Khan after #HAHK
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Sultan is absolutely mindblowing movie. It will be endorsed by women more than men due to its deep emotional connect
Sultan Flirting With ALL TIME RECORD On Day One
Wednesday 06 July 2016 22.00 IST
Box Office India Trade Network
Sultan is flirting with an all time record on day one. The picture looked pretty clear in the morning with a record looking almost certain on the advance and morning collections. It was looking ro race past the 39 crore nett plus of Prem Ratan Dhan Payo but though it is a national holiday, Eid is eventually going to be tomorrow which has meant a Pre – Eid trend for the film in Muslim centres.
These centres started bumper as the Salman Khan fans came first day first show but the 3pm and 6pm shows were lower being the final day of Ramazan. If it was not for this the film would have set crazy records but this will bring it down more towards the 40 crore nett range. Its going to be a very tight call with the first day of Prem Ratan Dhan Payo, it could beat but also short a little due to the muslin centres in Gujarat, Nizam, CP Berar, UP etc.
An all time record would be just extraordinary but even if it falls it a little short it will phenomenal considering pre Eid. East Punjab which is not really affected by Pre Eid is an all time record by 10-15%, West Bengal also looks a record while other circuits are a close call and it will come down to what figure comes in Mumbai as Prem Ratan Dhan Payo was an extraordinary 14.75 crore nett and that is not easy to beat.
Sultan Has Huge First Day
Thursday 08 July 2016 10.30 IST
Box Office India Trade Network
Sultan had a huge first day of around 37-38 crore nett as per early estimates. The film did slow in some areas through the day as Eid was delayed by a day and Ramazan was still on which meant the Muslim audience kept away. This was the case across UP, Bihar, MP, Gujarat and Maharashtra. East Punjab has seen all records fall as it has a limited Muslim audience and the circuit would have only lost 3-5% while many others are 20-30% lower than what they should be.
The film has fallen short of the All Time Record of Prem Ratan Dhan Payo of 39 crore nett but if we take out the Ramazan factor on fair value the number is much higher and that will mean better hold on the second day as that the Muslim audience comes out today. Basically it was a holiday yesterday but the film has not got the full benefit of the holiday due to Ramazan and that will show up in the next few days as collections hold better than other films coming off a big holiday.
The film has smashed records at multiplexes with most multiplexes recording the highest daily figures they have ever seen for any film but the circuit records are very few as the single screen business is well short of films like Prem Ratan Dhan Payo , Happy New Year and Dhoom 3. The single screen business has kept the figures of Sultan lower than likes of Prem Ratan Dhan Payo in most circuits.
Sultan Has An Excellent Second Day
Thursfay 07 July 2016 23.30 IST
Box Office India Trade Network
Sultan has had another huge day which should come out in the 35 crore nett range. It is slightly harder to judge than normal weeks as different circuits behave very differently due to the period so early collections have a bit more margin for error but what is clear is that there is not that drop that happens on the day after Eid. Also there is no precedence with Eid falling like it has.
Normally its around 15-20% fall but as the national Eid holiday fell on the last day of Ramazan which meant the film could get the full effect of the holiday so this has bennefited the film on day two and the fall will be minimal if there is one when final collections come tomorrow.
The first day record breaking circuits of East Punjab and Mysore are looking to drop 15% while other circuits will show minimal drops while Delhi / UP and Nizam / Andhra are looking at gains. If Gujarat / Saurashtra can gain the figure can get very close to the opening day figure. Basically the film was looking at a national holiday and a partial holiday in the first two days but with Eid coming late it has meant two partial holidays.
The target now for the film is the highest weekend in the history of Hindi cinema which at the moment is with Bajrangi Bhaijaan at 101.42 crore nett and another 30 crore nett plus day on Friday will take it there.
Sultan Has Strong Hold On Second Day
Friday 08 July 2016 11.00 IST
Box Office India Trade Network
Sultan did excellent business on day two with business set to be very close to the first day with business in the 36 crore nett region. The two day business will be in the 72-73 crore nett region. The film has actually gained in North India, Central India and Nizam / Andhra but when the final collections come from Mumbai circuit later on they will take the all India total a little lower than the first day.
Normally there is a 15-20% drop on the day after the Eid holiday but here there is hardly a drop as Eid actually fell a day later than the official holiday had been announced. This is also why the collections are all over the place with each circuit behaving differently depending on the holiday situation..
It is looking as per early estimates that it is the second time that a film has managed to score two days over 35 crore nett. The first being Bajrangi Bhaijaan last year which was over 35 crore nett on Saturday and Sunday. Dhoom 3 is the only film to score three days of over 30 crore nett and that is what Sultan can do or maybe even one better and a historic 4 or even 5 days of over 30 crore nett. But that will depend on where the films lands today.
The business is excellent all over but it is record breaking in East Punjab while Delhi / UP is playing catch up due to day one being Ramazan but the film is looking set for a fantastic run in North India. It was historic in North India on day two with business similar to Prem Ratan Dhan Payo record breaking day one. CI amd Nizam / Andhra also created history with the highest figures ever for any day in both circuits.
Sultan Continues To Create History On Day Three
Friday 08 July 2016 22.30 IST
Box Office India Trade Network
Sultan has continued to create history on day three as the film will record three consecutive days of 30 crore nett plus business as it grosses in the range of 33 crore nett on day three. Again Eid is still on in various circuits so its and up and down scenario and final all India number will depend on where the final Mumbai figures comes out in the morning. The hold is phenomenal in Delhi / UP and Nizam / Andhra.
What is clear is that the trend is better than normal for the the third day after Eid holiday as its normally a 20% drop but here its looking to more closer to 10%. Eid falling late may be a reason for this but that will only be known over next two days.
The only film to collect over 30 crore nett in three consecutive days before was Dhoom 3 which grossed a that time record 98 crore nett while Sultan has gone to a phenomenal 106-107 crore nett. This is an all time record opening three day opening weekend beating the numbers of Bajrangi Bhaijaan which were 101.42 crore nett.
The century mark in three days has only been hit by two films Sultan and Bajrangi Bhaijaan, both Eid releases and both Salman Khan starrers.
Sultan Is Excellent On Third Day
Saturday 09 July 2016 11.00 IST
Box Office India Trade Network
Sultan was excellent again on day three with business of 31.50 crore nett apprx as per early estimates which has taken its three day weekend business to around the 105 crore nett which is an all time record for Hindi cinema. The drop on day three is 15% which is excellent as its coming of a holiday period though in some parts the Eid factor is still helping collections and this will ease slowly over the weekend.
The film is still going up and down in the various circuits and it will be Monday that the circuits will come done to the more normal ratios. On day three Mumbai, Rajasthan and Nizam / andhra all held very well, Delhi / UP was phenomenal as it did better than the first day while East Punjab which smashed all records in the first two days had the biggest drop.
The third day has ensured the film is the biggest hit of the year although thats not really saying much when Airlift, the biggest hit of the year prior to Sultan only did well only in the main cities meaning its hardly competition for a real Hindi film like Sultan.
Its difficult to say where the collections will go today as there is no precedence in the recent past to how Eid has fallen and then the fourth day being a Saturday which is a day where some circuit shows healthy gains. But here its not the second day but fourth day which should makes gains harder.
Sultan Has Extraordinary Saturday
Saturday 10 July 2017 12.30 IST
Box Office India Trade Network
Sultan had a phenomenal Saturday with business of around 36.50 crore nett which takes the four day total to around 142 crore nett and if the advances for Sunday are counted the 150 crore nett barrier had already been breached by the end of business on Saturday.
The film just ran riot on Saturday especially in North India with Delhi / UP flirting with all time record collections and East Punjab growing a humongous 30% plus from high levels on Friday. It is very difficult for a commercial masala film coming on a such a wide release to grow on Saturday if its day two but here there is growth in the 20% region despite it being day four.
The Eid benefit is normally there for three days in the Muslim centres and that will have ended yesterday but it is Sunday now and normally for this type of film you would assume that Sunday will show more growth than Saturday so possibly history is about to be created with the first 40 crore nett plus day and highest single day in history.
Obviously it is not certain that Sunday will show more growth than Saturday because eventually the Sunday is day five and Muslim centres are getting back to normal but with the sort of Saturday the film has had even 10% growth will mean an extraordinary Sunday.
Basically the film is going to do similar to what Bajrangi Bhaijaan (184 cr) did in a week in five days. It could go a little higher or little lower depending on Sunday but the range is around Bajrangi Bhaijaan seven days in five days.
Another Huge Day For Sultan On Sunday
Sunday 10 July 2017 23.30 IST
Box Office India Trade Network
Sultan continued its phenomenal run on Sunday with another huge day with collections set to be around 39-40 crore nett and taking its extended five day weekend total to around 182 crore nett. This is averaging out to be around 36.5 crore nett a day over five days which in just incredible. The film has maintained over 35 crore nett for four of the five days in its run so far.
The way to put this into perspective is that only one film prior to Sultan had opened to more than 36.50 crore nett and this has averaged that much over five days. The growth on Sunday has come mainly from the areas that did not jump on Saturday. The very high level of collection on Saturday made huge Sunday growth hard.
The business of the film is fantastic all over and what is exceptional is the business in West Bengal, Mysore and Tamil Nadu Kerala which are the weakest for Salman Khan starrers but here all three have put up excellent numbers with the latter crossing Bajrangi Bhaijaan lifetime in five days.
The business on Sunday may turn out to be the highest single day ever and the first 40 crore nett breach in a day. It would be another huge achievement if day five is setting ALL TIME RECORDS.
Sultan Has An Unbelievable Extended Weekend
Monday 11 July 2016 11.00 IST
Box Office India Trade Network
Sultan has had an unbelievable extended five day weekend grossing around 181.50 crore apprx nett in five days. These figures are similar to what Bajrangi Bhaijaan and PK did in seven days. The film just shattered almost every record in the book. There was a dip on Friday which was a working day but the film went up to the Eid levels again on Saturday and Sunday. An early estimate for Sunday is 39 crore nett apprx.
The figures were record breaking all over with every circuit doing fantastic business. The North Indian touch in the film has meant that North is extraordinary but places where it may have found it harder like Mysore and West Bengal are also huge with the former hitting 11.50 crore nett in five days.
The weekend business has ensured the film is a BLOCKBUSTER and it remains to be seen where Monday lands up. The film does not have the benefit of weekday holidays like a Bajrangi Bhaijaan or PK which allowed ticket rates for those films to stay at weekend levels so it will harder to set weekday records but what is certain is that film will become the first film to cross 200 crore nett in a week, another major record added to the list.
Sultan Is Excellent On Monday
Monday 11 July 2016 23.30 IST
Box Office India Trade Network
Sultan had a strong hold on Monday as it grossed an excellent 16 crore nett. The drop is around 50% from Friday which is a normal drop but the difference here is that it was not a normal weekend but a huge five day weekend where the film has already consumed around 180 crore nett business. So dropping 50% in this case is excellent.
The weekend smashed all records but on Monday the records have not come as the 20 crore nett plus Monday films have either been on holiday or kept on weekend ticket rates and here none of these apply. The major chains have seen a 25-30% drop in tickets rates as they were inflated a little for the five day weekend.
The film will become the first film in history to cross 200 crore nett in the first week with the seven day total cruising past to 208-210 crore nett. Now it will be about the crucial 8th day which decides the fate of most films, here its not about the fate as the weekend and now Monday as ensured a blockbuster but about where the film will eventually land up. The film does not have three open weeks like PK or two like Bajrangi Bhaijaan but is still looking to put up strong numbers for the next 2-3 weeks.
Sultan Sets Huge Record In Its First Week
Wednesday 13 July 2016 11.30 IST
Box Office India Trade Network
Sultan set a huge record for week one as its first week collections went to 208 crore nett plus. This beats the previous first week record of Bajrangi Bhaijaan by a huge 26 crore nett. On the other hand the film also saw its first noticeable drop on day seven after a huge run as it dropped 15% apprx from the previous day. The collections of Sultan till date are as follows.
Friday – 36,59,00,000
Thursday 37,25,00,000
Friday – 31,50,00,000
Saturday – 36,50,00,000
Sunday 38,25,00,000
Monday – 15,50,00,000
Tuesday – 13,00,00,000 apprx
TOTAL – 208.59 crore apprx
The film has basically done the business of films like Chennai Express and Kick in seven days. The extended first week is going to close at around 230 crore nett and where it lands on its second Friday will determine its lifetime business.
Sultan Continues With Big Numbers
Thursday 14 July 2016 12.30 IST
Box Office India Trade Network
Sultan had another huge day as it put ap around 11 crore nett on its eight day. The drops are 15% on the weekdays which is little higher than normal as its an extended week and it is coming off a huge holiday period. Despite normal tiket rates rates the Wednesday figures are similar to Airlift day one (weekend ticket rates) which was the biggest hit of 2016 before Sultan. It shows how big Sultan is compared to what has come before this year. The collections of Sultan till date are as follows.
Friday – 36,59,00,000
Thursday 37,25,00,000
Friday – 31,50,00,000
Saturday – 36,50,00,000
Sunday 38,25,00,000
Monday – 15,50,00,000
Tuesday – 13,00,00,000
Wednesday – 11,00,00,000 apprx
TOTAL – 219.59 crore apprx
If the film continues with a similar fall today it will be hitting an extraordinary 229 crore nett in nine days. This will make it the fourth highest grossing film ever in just nine days.
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