After the super hit LOVE AAJ KAL, The Saif Ali Khan-Deepika Padukone combo is back in a romantic-flick called COCKTAIL which also stars debutante Diana Penty. The film releases on 13th July and it is directed by Homi Adjanaia. The opening will be very good courtesy the chartbuster music and refreshing promos! How good a opening, letβs seeβ¦
Opening day-10.5cr
If word of mouth is good,
Weekend- 34.25cr
Week 1- 55cr
Lifetime- 95cr
If word of mouth is mixed,
Weekend- 33cr
Week 1- 48cr
Lifetime- 67cr
If word of mouth is bad,
Weekend β 32.5cr
Week 1- 45.5cr
Lifetime- 58cr
Tags: Boxoffice Cocktail Deepika Padukone Diana Penty Saif Ali Khan
Thank you Sputnik.
Here’s my review on Bol Bachchan- https://bollywoodism-bollywoodism.blogspot.in/2012/07/sankets-review-bol-bachchan-has-good.html
No problem Sanket.
Don’t you think 95 Cr is too much for a romantic comedy?
Sputnik, Love Aaj Kal would have made 100+ today.. In today’s date, making 100cr is something not as difficult as it was 2 years back. As you know, multiplex films if liked by audience, does very well for two- three weeks. And cocktail is perfect multiplex outing, same as ZNMD. Of course, all films cannot be ZNMD and that is why I stopped at 95, otherwise I would have gone with 100+.
Had ZNMD had such a chartbuster music, the film would have had 30+ weekend and 100+ lifetime.
And the bookings of Cocktail is excellent in multiplex. Pune’s one of the major multiplex have started the booking and they have 15 shows. And guess what- BMS shows they are either “almost full” or “filling fast” for friday morning shows and despite of having shows at distance of just 30 minutes. Shows the excitement among the youth crowd!
Cocktail’s opening will surprise everyone.
Huge opening is guranteed but nothing can be said about lifetime though the movie vil be hit in worst case
Cocktail is ZNMD Case while BB is Singham Case.
BB frm here will go arnd 100 I think but cant Beat G3 unless Cocktail is Horrendously Craptacular.
OTOH, Cocktail has Created some Genuinely Smooth Buzz fr itslf(vich TMK din’t) and has the Chances…Now all Depends on Movie Content & WOM.
This can either go ZNMD Way or fall apart like Mausam aftr Opening Big.
Though, I am Not pretty excited abt it, I myt c it if it gets Good Reactions.
Also, Cocktail has NO Serious Competetion except a certain TDKR Next Week at the MP’s(TDKR is No Avatar/Avengers/2012/TASM to work in Interiors) & Niether will Cocktail work at SS.
…..
So it’s going to be Cocktail
v/s TDKR and BB will do it’s job quitely.
I Pred arnd 95cr+ fr BB frm here on.
Arnd ~75cr(More den RS, LESS THAN ZNMD) fr Cocktail at Good WOM.
And, arnd 50cr fr TDKR…Another Rocking July!
π
Sanket, Shilac,
Any idea abt Cocktail’s Economics?
…..
Btw, I sw TASM & GOW.
Will see BB, Cockail & TDKR Next.
BB fr me in all probability is the 10th Clean Success f the Year.
I am Extremely Sad that Shanghai, FKS, TMK & GOW all FAILED CONSECUTIVELY back2back.
Heck, even TASM did more in 1 Week den all 4 cud achieve in India!
Sad!
Serenzy,
95 cr for BB is what I too think.
But at such collections, it won’t be a HIT from a ROI point of view.
The distributors, fox Star might just recover their investment.
About Cocktail,
I think it will open big in the range of 10 cr.
Weekend 32-34 and lifetime 80 crores. It will have good-to-decent WOM in the urban centers.
Don’t know the economics but the selling price is not very high and will definitely be a HIT at least.
Normally I don’t comment without seeing the product but I think this is not going to open good.
It opened good but fell..In totality if we take inflation LAK probably did better.
Cocktail Looking For Strong Start At Multiplexes
Cocktail will be looking for a strong start at multiplexes as the music has worked in major cities and promos also have appreciattion amongst the big city audience. The single screen opening will be dull as the better single screens like Liberty and Delite in Delhi had a very muted response when the advance opened.
Basically for films like Cocktail its all about multiplexes collecting in very big numbers so despite dull single screen numbers the overall collection looks healthy. The biggest opening day number for such a film till date is just under 10 crore nett for Rockstar released last year.
Cocktail is likely to put very good numbers at premium multiplexes in centres like Gurgaon and Bangalore and should beat the opening numbers of films like Rowdy Rathore and Bol Bachchan in these places but the key heartland belts will be a problem and with a name like Cocktail, the prospects in the heartland are curtailed further.
https://www.boxofficeindia.com/boxnewsdetail.php?page=shownews&articleid=4668&nCat=
Serenzy- Illuminati have sold some rights to Eros of Cocktail.
And for me, Gangs of Wasseypur/ Ferrari Ki Sawaari are not at all flops. Gangs Of Wasseypur had good trending despite of severe competition in second week so its Above Average for me. Same for FKS. It did well with trending but ROI was flop. So an average one.
Bol Bachchan is economically big success. It gave healthy profits to Ashtavinayak and Ajay devgn. And also FOX will make enough profits. Bol Bachchan will make 40cr from Satellite, music, video, dth rights and 10 from overseas. So if it collects 75cr in India, then its a recovery for FOX. Win-Win situation for Bol Bachchan. 6th hit for Rohit shetty and 8th hit of 2012.
Sanket, Fox studios have bought rights for BB at 92 Cr.
And satellite have been sold for 24 Cr.
So, total recovery from overseas – 10cr
satellite – 24 Cr
music,dvd, dth – 6-8 Cr
It needs 50 crore+ DS in India for which it needs ~100 crore just to break-even. ROI wise, it will be a flop or just average.This news is well known to everyone in trade , don’t present facts without knowing!
Profit to producers are never counted, That way the biggest flops will also be categorized as hits.
narad what is the source for this 92 Cr?
This link here says “The star, already bankable, cranked it up even further this week when Fox Star Studios bought the world theatrical rights of Bol Bachchan for Rs 94 crore. ” Whats important is that it says “The spokesperson for Ashtavinayak and Ajay Devgn confirmed the deal.”
https://articles.timesofindia.indiatimes.com/2011-11-26/news-interviews/30443922_1_ashtavinayak-bol-bachchan-golmaal
So its 94 Cr for World theatrical rights only. So satellite cannot be included while doing calculations for distributor.
I was surprised at how P&P is being added to producer’s costs instead of Fox Studios for Bol Bachchan when it was added to the same Fox studios in past π
I am also surprised at media as well as the self proclaimed analysts being lenient on FKS when it is a disaster based on ROI.
Shanghai is supposed to have recovered based on ROI but its a flop according to media. Indian Boxoffice is strange.
Yes, I agree.
I too read about the 94 crore stuff.
But, various trade sources later said that it is 92 cr or 94 cr for all rights included including P&P. Will try to post some links.
I guess the entire media goes on a war footing to declare Srk’s movies as flop – MNIK being case in point from the same Fox Star studios.
Even for Don 2, which is a solid hit based on ROI, various media sources claim it as poor, below average, below expectations blah blah.
Also, trade goes gung-ho about mass movies but equally negative on movies which do well in urban centers. Strange indeed!
agreed with shilacs analysis.
Sputnik- Buddy, its not the first time that producers have taken the account of PnP. It has happened in past as well.
Shilac- to begin with, satellite rights are sold for 35cr according To Nahata…and that could be considered reliable because we have taken his satellite figures for almost all films in past!
And I don’t remember where, but I had read it, but some executive of Fox himself said that they have acquired all the rights for 90cr. Yes, I had read this.
I dont think FOX is so fool that they will acquire only theatrical rights and that too at 90cr! I mean, knowing its limitations overseas, the film cannot do beyond 12cr share there! And they cannot expect a 78cr share from india, because for that they need Dabangg kind of collections.
Its a clear mathematics. Nahata has given all details.
Shilac- here’s your gift- https://tanqeed.com/economics-of-the-film-bol-bachchan-komal-nahta/
Who said you that I am not knowing the facts? This above link is good enough I guess, or you still want me to believe me a TOI link? π
And weren’t you against Rowdy rathore as well! Seems that you are more opponent of massy films than what media are for multiplex films!
I can be against RR …its my personal preference based on what I like.
But, when it comes to facts, there’s nothing personal about it.
Komal Nahta said RA.ONE is profit maker for Eros and it got 25 Cr subsidy.
DO u believe that piece of shit?
sanku,
Are u mad? The link you provided substantiates what I say.
The cost is 90 crores + P&P = 100 crores.
Now, show me the recovery and profit at 75 Cr net India?
Komal himself says it needs 100 cr in India. LOL π
Also, he says TV rights will fetch 35 crore, but he is speculating. that’s not confirmed.
one link here –
https://timesofindia.indiatimes.com/topic/Rohit-Shetty
https://timesofindia.indiatimes.com/topic/Rohit-Shetty
I think sumthing like doing a 35cr+ by Shanghai,GOW,FKS,TMK wud be sumthing to Appreciate & go Gaga over.
Failing to do even 30cr+ by all 4 of them was a HUGE SETBACK & DISSAPOINTMENT dat too in the times of VD,PST,Kahaani.
What was more Heartbreaking was to see TASM doing 40cr+ in Week-1 itslf while dese 4 Struggling fr 30cr frget 35cr.
π
Now wait fr TDKR Opening!
……..
Sanket,
6th ‘Clean Hit’ fr Devgn-Shetty,
Golmaal
Golmaal Returns
All The Best
Golmaal3
Singham
Bol Bachchan
8th of the Year…I knw u are Excluding Jannat2 bt vich is d oder one coz in my Books, BB might be the 10th one of dis Year.
…..
Will see BB,TDKR,KSHH.
W8ing fr Cocktail’s WOM.
π
Shilac, he himself is not sure of PnP. Doga said it that bol bachchan is one of the special cases. The selling price includes PnP.
As far as satellite is concerned, lol, no one gives perfect figure. Komal says it can go upto 38cr as well. I thought you know that satellite prices are always mere approximate figures every time!
And about ra.One’s subsidy. yes, i do believe that it has. But then I wont be including it in its revenue because I never do that. So no matter how much subsidy Ra.One has got, its still a flop.
Anyways you can believe what you want!
The Times of India link that I gave said that Ajay Devgn and Ashtavinayak films confirmed the cost at which it was sold. Usually stories like this have the last line where they say Ajay Devgn and producer remained unavailable for comment. And that link said it was sold for 94 cr for worldwide theatrical only and even Taran says same in that link.
If Doga is saying BB is special case where producers paid for P&P what is the source for that information?
Sanket, Budget, Satellite rights, P&P everything is speculation for Indian Box office π
Now if someone is going to use ROI model for Boxoffice they cannot ignore subsidy because this reduces the cost of the movie. rks had once posted these links on NG. There was also an excel link which showed that Housefull, Love Aaj Kal also got subsidy but cannot find that now.
http://www.bfi.org.uk/about-bfi/help-faq/tax-relief-certification
And even Hollywood films got subsidy – “Recent UK-subsidised films featuring smoking include Mamma Mia!, Nine, Quantum of Solace, Sherlock Holmes and The Wolfman.”
https://www.guardian.co.uk/society/2011/aug/27/films-smoking-uk-tax-credits
Now I personally dont care for ROI, Distributor share and all that nonsense. I think what matters is what the movie made at the Boxoffice in the end i,e Total theatrical collections.
sputnik – you dont care for ROI but care for BO gross? gross is always judged with respect to cost (ROI).A vicky donor making 40 cr is a big achievement even though not a big grosser.ROI is most important.I dont give special brownie points to trending etc.Those are excuses to cover up low ROI.
sanket,
YOu show me how BB makes profit at 75 crores…
Otherwise π
BB was acquired by Fox Star India with a high price of 90-95 cr. Including print and publicity costs, the total investment is around 105-110 cr. With nontheatrical revenues (satellite, music, DVD) of approx 40 cr, this movie needs 65-70 cr Distributor Share from worldwide theatrical run to break even.
at 100 cr,it will have 52-54 cr DS and in overseas ,share will be around 10 cr (22-23 cr overseas gross) .That gives 62-64 cr DS which still is not enuff for recovery.For recovery/break even it has to do more than 100 cr in India and around 25 cr overseas.
https://www.screenindia.com/news/bol-bachchan-roars-at-boxoffice/973607/
https://www.boxofficeindia.co.in/jodi-no-1-2/
thanks for these links hithere.So as per the above two articles its 92-94 cr including pnp.But then doga was saying pnp was paid by ashtvinayak π
so if we are to go by the above articles, at 100 cr domestic and 22-23 cr overseas,it would make a ROI of 10 cr.MNIK also had same ROI which the trade and public largely calls a “flop” π
Serenzy- Jannat2 did have good ROI, but it had flop trending and hence its not even above average for me, let alone hit. Its Average for me.
Bol bachcan still can have 100cr.
Cocktail meanwhile will be a decent success as far as business is concerned. The cost is 55-60cr as per doga.
LOL,, Cocktail has done pretty much as per my predictins π
https://www.boxofficeindia.com/boxnewsdetail.php?page=shownews&articleid=4677&nCat=
sanket – you are mostly right in predictions always.You are not a BMS(book my show)- guy for nothing,you have done Phd in it. π
55-60cr Cost f Cocktail…Similr to ZNMD naa?
https://www.hindustantimes.com/Entertainment/Bollywood/Come-on-show-me-the-money/Article1-888451.aspx