Audience wants entertainment, not education: Ajay Devgn

Audience wants entertainment, not education: Ajay Devgn He acts, directs and produces, and Ajay Devgn’s experience tells him that the bottom line of any film’s box office success depends upon entertainment factor in its script. Citing the example of Prakash Jha, he says that the director has the skills to turn realistic ideas into engaging and entertaining movies.

“If the audience spends money on a movie, they want to get entertained. They don’t want to get educated. Entertainment can be comedy or action. This is the bottom line,” Ajay, whose Singham crossed Rs.100 crore mark, told IANS.

“If your film has done a Rs.100 crore business, people have seen it. You can’t make a fool of the audience. Whatever the audiences like, you will have to give them,” he added.

The 43-year-old had an amazing luck with Rohit Shetty directed comedies – Golmaal: Fun Unlimited and Golmaal Returns, and his next, Bol Bachchan too is from the same director and same genre.

Variety in roles is what Ajay seems to be focusing on. Along side comedies, he managed intense roles with ease by stepping into the shoes of a don in the gangster drama Once Upon A Time in Mumbaai and playing a Dalit in political thriller Raajneeti. Both the films did well at the box office.

After having worked with director Prakash Jha in Raajneeti and Gangaajal, Ajay has teamed up with him again for Satyagraha and praises the director’s expertise in handling subject of his films well.

“Prakash Jha picks up a realistic idea and makes it very engaging and entertaining. There are other filmmakers who pick up ideas, but make it very boring.”

“I am doing a film with him (Jha) called Satyagraha, it’s very entertaining. It’s not like I will not do such (serious) films, but it has to be entertaining, they can’t be a documentary,” he said.

Satyagraha is said to be based on social activist Anna Hazare’s campaign.

Ajay Jha will also start working on a sequel to GangaaJal after finishing Satyagraha.


  1. Baba Ji 9 years ago

    The ones who dont get to taste much BO success are the biggest BO suckers from inside.For years ajay faked how he never cared for BO but for the quality in films and now this is what he has to say.

  2. Tango 9 years ago

    Baba ji, as I have said time and again, there is a difference between good cinema and abstract cinemo. For me good cinema needs to hold interest for the audience, case in point – No One Killed Jessica, Wake Up Sid, Aamir, A Wednesday the recent Kahaani and Vicky Donor.

    Media ka haal yeh hai ki- Chadh ja beta sooli pe, Ram bhala kare. They almost killed Ajay’s career, but he realised it soon enough, but unfortunately great actress Tabu could not, and her career is over.

    Konkona too realised it and worked in good entertaining cinema, rather than end her career based on media praise.

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